Andrus Andrip, Vizepräsident der Europäischen Kommission, hatte im Oktober 2018, den ehemaligen Direktor der Europäischen Rundfunkunion (EBU) Guillaume Klossa zu seinem Sonderberater ernannt und ihn gebeten, seine Einschätzungen zu den Herausforderungen und Chancen Europas im Zusammenhang mit der Entwicklung neuer digitaler Technologien wie Künstlicher Intelligenz und verwandten Systemtechnologien zusammenzufassen. Hier der Link zum Originalentwurf des EU-Reports: An Industrial Media Strategy to leverage Data, Algorithms and Artificial Intelligence. Guillaume Klossa, Sonderberater des Vizepräsidenten der Europäischen Kommission, legt Bericht vor Als Reaktion …
Blog Posts
Rapid changes are happening across the globe, from massive technological advancements to growth in population, environmental issues, and shift in the demographics of the workforce. As more changes continue to take place, the passion and desire …
The work landscape has been highly influenced by such factors as geopolitical transformations, demographic changes, globalisation, and technological advancement. On certain aspects, technological innovations have brought numerous benefits to organisational workforces. These benefits include high-skilled work, …
The media landscape experienced tectonic shifts in the last decade or so, and that affected how businesses operate. Technologies such as social media proliferated the market and gave rise to the platform economy, which fueled great …
With the evolutional ingress of technological advancement today, it is evident that the future of work is already here with us. While most people see this advancement in technology as the leeway to a significant loss …
In recent years, browsers have inundated users with updates to block ad-tracking. Apple is the most visible crusader against tracking and other forms of data harvesting, but others such as Firefox and Chrome are not far …
Ad vendors responded to the shift from second-price to first-price bidding by introducing bid shading. The rationale was that this strategy would save buyers money while maximizing the return on their advertising budget. However, bid shading …
Unified ad auctions have been around for as long as programmatic advertising has existed. However, a recent decision by Google to add them to its ad server is likely to make them mainstream. The change was …
Social Profiles